From “beauty babies” on TikTok to teens eyeing up cosmetic fixes, social media is reshaping how young people see their faces—and themselves—long before they’re ready to gauge what they see

A recent EU inquiry uncovered 358 online influencers, among them 20 in Greece, found to be violating consumer laws.

While advertising on traditional media such as television is dropping globally, the ‘spend’ on digital platforms is growing exponentially

Athletes, artists, models and other “celebrities” are put under the microscope