Despite its popularity, Greece’s high holiday costs are a major concern for 69% of locals, the survey finds.
The airports in Crete stood out, with 1.9 million landing on the island—over 86 thousand—reflecting a 4.7% uptick compared to the respective period in 2024.
In Mykonos, 468 accommodations are actively seeking guests, offering discounts of up to 50%.
In its latest summer travel edition, Vogue France lavishes praise on Skopelos, describing it as a standout among Greece’s most enchanting islands.
Online fraud or unauthorized charges appear to be far less concerning for Greeks, as only 9% said they were worried.
According to a study by Oxford Economics commissioned by Airbnb, 21% of total spending by STR travelers in Europe goes directly to local, often small businesses such as bakeries, tavernas, and grocery stores.
Cruise tourism boosts the Greek economy with over €1.1 billion in added value, supporting the livelihoods of thousands of people nationwide.
The rise in travel receipts was driven by a 2.1% increase in inbound tourist arrivals and a 10.4% jump in average spending per trip.
With over 500,000 annual visitors, the island hopes the proposed charge will ease overcrowding and support local services.
The largest increases in absolute numbers of tourist arrivals were reported in the regions of South Aegean (+5.6% arrivals, +8.2% overnight stays)
The minister also emphasized Greece’s commitment to deepening partnerships with Italian travel industry professionals.
Financial uncertainty and global instability are clearly influencing visitor behavior. Tourists are spending less, often booking their trips just two to three days before departure.
Greek tourists not only travel frequently to Italy but also spend significantly, contributing to the Italian tourism sector.
Foreign arrivals in May rose by 2.5%, while overnight stays from international tourists increased by 2.2%.
The study reveals that 67.5% of respondents expressed a positive or very positive attitude toward taking a trip centered around physical activity.
The recognition comes from one of Scandinavia’s leading travel media platforms, which emphasizes that Karpathos is far from a typical island destination.
The investment involves the development of an Integrated Tourist Resort across a 566-acre site in the area known as "Koumbara – Diakofto – Faros."
The investment will cover a 561-acre site on the southern tip of Megalonisos, within the jurisdiction of the Municipality of Karystos, Evia.
Foreign tourists, especially American and British female visitors, seem to be “in love” with Greece
The mayor of Thessaloniki underlined that tourism should not be disconnected from local communities.