Over 11,000 complaints were filed this summer on Greece’s MyCoast platform, highlighting illegal sunbeds, blocked access to beaches, and safety gaps. Halkidiki and Eastern Attica ranked highest among reported violations

All of this is feeding into what’s become known in Greece as the “Towel Movement”—a peaceful but persistent effort by citizens to reclaim the public beaches by simply laying down their towels wherever the law says they have the right to

Greek citizens have downloaded the beach report app 52,000 times

More than 1,900 reports of unauthorized sunbeds, umbrellas, and public beach violations have been filed through the myCoast app

The app is among the most prominent measures announced by the government in the wake of last summer’s “towel movement”

Greek authorities hope the newly-launched, free ‘MyCoast’ app will help clamp down on public beach violations